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Google Veo3.1

A frontier video generation model developed by Google, building on Veo3 with enhanced control and audio capabilities.

TL;DR

Veo3.1 extends Veo3's photorealistic capabilities with powerful new features:

  • native audio generation (dialogue, sound effects, music)

  • First/last frame control for precise transitions

  • "Ingredients"-based workflows for maintaining consistency across multiple shots

Use Veo3.1 when you need complete audio-visual control, multi-shot sequences with consistent characters, or professional-grade video narratives.

Strengths for marketers

  • Complete control over audio-visual narrative through structured prompting

  • Character and scene consistency across multiple shots using several reference images

  • Professional cinematography language for precise camera control

  • Natural dialogue and sound integration without separate audio tools

  • Multi-shot scene creation within single generations for narrative campaigns

Ideal use cases

  • Narrative ad campaigns: Create complete story arcs with consistent characters and audio

  • Product explainer videos: Multi-shot sequences showcasing products with professional narration

  • Brand storytelling: Cinematic sequences that maintain visual identity throughout

  • UGC-style content: Realistic dialogue-driven videos with natural sound design

  • Social video series: Consistent characters across multiple episodes

  • Testimonial-style ads: Authentic-feeling videos with scripted dialogue

Weaknesses

  • Premium pricing due to advanced features

  • Longer generation times for complex multi-shot sequences

  • Requires detailed prompting knowledge for best results

How to use effectively

Veo3.1 Prompting Formula

Veo3.1 performs best with structured prompts following this pattern:

Cinematography + Subject + Action + Context + Style & Ambiance

This formula gives you granular control over every aspect of generation:

Cinematography: Define camera work and shot composition

  • Camera movement: dolly shot, tracking shot, crane shot, aerial view, slow pan, POV shot

  • Composition: wide shot, close-up, extreme close-up, low angle, two-shot

  • Lens & focus: shallow depth of field, wide-angle lens, soft focus, macro lens, deep focus

Subject: Identify the main character or focal point

  • Be specific about appearance, clothing, and distinguishing features

Action: Describe what the subject is doing

  • Use active verbs and specific movements

Context: Detail the environment and background elements

  • Location, time of day, weather, surrounding objects

Style & Ambiance: Specify artistic direction and mood

  • Visual style, lighting quality, color palette, era references

Example Prompt: "Close-up shot, a young chef in a white apron, carefully drizzling golden olive oil over a vibrant caprese salad, in a sunlit rustic kitchen with exposed brick walls and hanging copper pots. Natural morning light streams through a large window, creating soft shadows. Warm, inviting aesthetic with rich color saturation, shot on modern cinema camera."

Audio Direction

Control the soundstage with specific audio cues in your prompts:

Dialogue: Use quotation marks for specific speech

  • Example: A woman says, "We have to leave now."

Sound Effects (SFX): Describe sounds with clarity

  • Example: SFX: thunder cracks in the distance

Ambient Noise: Define the background soundscape

  • Example: Ambient noise: the quiet hum of a starship bridge

Audio is automatically generated based on visual content and your prompt specifications.

First and Last Frame Transitions

Create smooth transitions between two scenes:

  1. Generate your starting frame using another image model

  2. Generate a complementary ending frame with a different POV or angle

  3. Use Veo3.1's First and Last Frame feature to create the transition video

  4. Include dialogue or audio cues in your prompt

Example use case: Singer transitions from front-facing close-up to behind-the-shoulder stage view with lyrics as dialogue.

Timestamp Prompting (Advanced)

Create multi-shot sequences with precise timing within a single generation:

Format: [HH:MM:SS-HH:MM:SS] Shot description with cinematography, action, emotion, and SFX

Example:

This creates a cohesive multi-shot sequence in one generation with proper pacing and visual consistency.

Ingredients to Video (Multi-Shot Consistency)

Maintain character and style consistency across multiple shots:

  1. Generate your "ingredients" using an image model: character portraits, locations, style references

  2. Upload these ingredients as reference images to Veo3.1

  3. Prompt for different shots using the same characters and settings

  4. Veo3.1 maintains visual consistency across all generated shots

Example use case: Film noir detective scene with consistent character appearances across multiple camera angles.

Model specs

Model versions

This model is available in two versions:

  • Standard: Highest quality, best for complex prompts and multi-shot sequences. Premium pricing.

  • Fast: 2x cheaper, faster generations, suitable for simpler prompts. Still high quality for most use cases.

Use Standard for your most sophisticated narrative work where audio-visual precision matters. Fast is excellent for testing concepts or simpler single-shot content.

Inputs accepted

  • Text only: For generating new videos from descriptions

  • Text + 1 Reference Image: For image-to-video animation

  • Text + 2 Images used with First frame and End frame parameters: For transition videos between scenes

  • Text + Multiple Reference Images used as first frame: For ingredients-based sequences with consistent elements

Output characteristics

Default Resolution: 1080p (also available: 720p)

Duration options: 4s, 6s, or 8s

Available Aspect Ratios:

  • 16:9 Widescreen

  • 9:16 Social Story

Audio: Automatically generated based on visual content and prompt specifications

  • Dialogue (monologue or multi-person)

  • Sound effects

  • Background music

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