> For the complete documentation index, see [llms.txt](https://docs.pletor.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.pletor.ai/get-started/readme.md).

# Welcome to Pletor

**Pletor is the creative system for commerce**: one place to produce, scale and keep on-brand everything your products need to sell.

Describe what you need and get it. Encode your brand once and every result reads it. Turn what works into Flows you run at any volume, from Pletor or from your own tools.

{% embed url="<https://www.youtube.com/watch?t=8s&v=axNYD164p6s>" %}

### Three things Pletor does

* **Create assets: just ask.** Describe the asset you need (product shots, an ad variation, a short clip), add references, and get production-ready images, video and audio back. Refine everything on an infinite canvas.
* **Brain: encode your brand.** Identity, guidelines, products & knowledge live in one memory. Every project can read it, so on-brand is the default rather than a prompt you retype.
* **Flows: maximum control.** Chain the best AI models, your Brain and your own logic into a repeatable production system. Start from a Template, deploy it as an App for your team, run it across a whole catalog with Batch, or call it from Claude and your own tools.

### Your path with Pletor

Five steps, from first result to production:

1. **Get a first result:** open [Create](https://app.pletor.ai/create), describe what you need, add one product photo. Five minutes, one result.
2. **Make it yours:** give Pletor your brand. Paste your website, drop your guidelines, and every result from then on looks like you. → [Brain](/build-your-system/brain.md)
3. **Make it repeatable:** open a [Template](/build-your-system/templates.md), swap in your product, rerun. Then [build your own Flows](/build-your-system/agents.md).
4. **Scale:** run a Flow on dozens of inputs with [Batch](/automate/batch.md), or turn it into an [App](/automate/apps.md) anyone on your team can run without touching nodes.
5. **Plug it in:** run your Flows from Claude with [MCP](/automate/pletor-mcp.md), from your stack with the [API](/automate/api-integrations.md), and bring products and files in with [Connectors](/automate/connectors.md).

New here? Read [Key concepts](/get-started/key-concepts.md) first, then follow the [Quickstart](/get-started/quickstart.md).

### Who Pletor is for

* **E-commerce and DTC brands** shooting product imagery, ads and video for hundreds of SKUs, no studio required
* **Agencies** delivering fresh, on-brand creative across many clients, one Brain per client
* **Retailers and marketplaces** producing campaign visuals per market and channel
* **Creators and freelancers** delivering custom video and visuals at scale